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TYME CEO Stopped Creating More: The Limitless Story.
Read Time: 2 min 45 sec
When TYME CEO Jacynda Smith saw the impacts of what the TYME Iron Pro could do, she knew there had to be more to the story. Women across the United States were all experiencing life-changing results with the same single product…how far could Jacynda push that concept?
Let's start with the short version of how the TYME Iron Pro came to be (trust me, it will bring us full circle). Jacynda started her journey in the beauty industry as a cosmetologist. After years of women claiming they couldn't replicate the styles they were leaving the salon with and years of Jacynda trying to teach them, she thought of a better solution: the TYME Iron. By taking the fundamentals of a flat iron, re-inventing how the plates met, and adding a lip to help guide the hair, Jacynda created something more than just an easy-to-use iron. She made an iron that replaced five different styling tools.
Shortly after launching, women quickly realized the TYME Iron's genius. Emails were flooding in asking for more products. So, Jacynda went back to the drawing board.
"After the iron launched, so many people asked for a thermal protectant, and there wasn't one I loved enough to recommend," Jacynda said. "So I made one."
Thinking back to her time behind the chair, Jacynda kept sifting through the questions her clients would ask:
"Is there a hair spray that won't leave my hair feeling crunchy?""Which one of these will help me get the most volume?""I want to smooth my flyaways. Do you have a spray for that?"
"In the salon, I had so many people constantly looking for THE product for each little hair concern. Nothing was covering all the bases," Jacynda said. "I wanted to simplify and see how much I could put into one product."
By taking that core idea of "one-size-fits-all," Jacynda started looking at the ingredients shared commonly among all the big hair care products. The core four components she found make the base for today's Limitless Universal Spray.
Baobab Tree Extract A multifunctional protein that targets the key signs of aging, helps repair damage, increases hair strength, protects hair from UV damage, moisturizes dry hair, and nourishes strands from root to tip.
HoneyquatPenetrates the hair to provide long-lasting moisture. Other benefits include a clean, conditioned feeling and enhanced shine and luster due to its smoothing properties.
Panthenol Panthenol aids in scalp moisturization and the promotion of natural keratinization. It penetrates hair to regulate moisture and decrease damage and brittleness.
GuarDerived from a plant source that provides conditioning properties to the hair leaving it smooth and manageable. Enhances wet/dry compatibility while imparting shine and a soft, smooth feel to the hair.
By putting these ingredients together, Jacynda created a product that proved to do more than just heat protection. Limitless Universal Spray - initially launched in 2017 as "Upstaged Thermal Protectant" - does so much more than a thermal protectant. Today nearly 10,000 customers use Limitless as their
Texturizer
Mousse
Gel
Detangler
Air Dry Spray
Shine Spray
+ Thermal Protectant.
That initial jump of creating an easier-to-use iron led to a product that did the work of five different irons. By using that same approach of making something better, something that did more than just one job, Jacynda Smith turned the idea of hair care into an easy, accessible task for everyone.
"I am all about simplifying my life where I can. People spend so much time, energy, and money trying to find the right combination of products that work for them and their hair needs. I cannot even begin to tell you how many half-used bottles I had in my cabinet that only addressed one hair challenge and had competing fragrances that didn't go together. As a stylist, I wanted a product that gave you the ability to control your hair without weighing it down, could be used for different purposes, and would work for all hair types while keeping the hair healthy and moisturized. Whether I'm on day one or day seven of my style, Limitless is always my go-to product."
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The Complete List of 2023 Hair Trends: Cuts, Colors + Styles
Read Time: 3 min 52 sec
We spent hours scouring all the latest articles and TikTok predictors for the 2023 trends, so you didn't have to! If you're looking for a little something different or a bold move into a completely new aesthetic, this is your article to start with.
What are you waiting for? Start sifting through the predicted 2023 hair trends based on cut, color, and styles!
The Cuts
Layered Cuts + Blendable Fringe
Shags have made a massive return, but for people looking for something milder, a heavily layered cut (also see the butterfly cut or c-cut) is the "cool aunt" version. Al a carte, a blendable fringe for a playful style that you make wild, chill, or high class. Layered cuts are at the top of the list for their flexibility. They're flattering on short, mid-length, or long hair and hold their own personality with minimal styling.
Bobs
"Claire, it's french." In our research (aka scrolling our favorite publications), we came across ALL TYPES of Bobs. Everything from a proper french-inspired bob to an edgy crop made it on the lists. If you're considering a big chop, we recommend sitting down with your stylist for a consultation first! They know your hair best and can recommend stellar options for your hair type and face shape.
90's Midi Cut
We're still in awe that Jennifer Aniston has made this cut so iconic that it is still making waves 30 years later. Of course, we're looking to put a new millennia spin on it with curtain bangs and one of the recent color trends below.
Bixie
Four different decades are making a comeback, but we're pretty excited about the 90's looks that are reappearing, especially the Bixie cut. We love the playful messiness of a Bixie cut, and we're incredibly excited to try out some new looks on this cut with the TYME Iron Air. If you're looking for inspiration, we suggest starting with Wynonna Rider and Florence Pugh!
Short Afros
This cut made nearly every list we looked through! Short afros are the best of both worlds, high fashion aesthetic while being low maintenance. Peak through the colors sections for a few fun ways to spice this cut up!
The Colors
Copper
Reds and Auburns are likely the TOP 2023 trend. Whether people are pulling inspiration from the new Little Mermaid, Paramore's re-emergence, or simply just loving it, there is no denying the copper trend is booming.
Dimensional Brunette
Don't be fooled by the plethora of names for this trend. Dimensional brunettes are IN! We keep seeing the title 'expensive brunette,' and we don't want that to stray you from potentially your best hair ever. Dimensional doesn't have to be expensive and doesn't have to be high maintenance!
Warm Blondes
People are straying from the high-maintenance platinum looks (which will always be in style, don't get us wrong) and opting for a warmer blonde. Honey bronde (seriously, Google it. It is gorgeous) and Uptown Blonde prove that brassier blondes are making a comeback!
Pastel Pink
We are obsessed with the range this color trend has. Your cute grandma wants a fun twist on her perm? Pastel Pink. Your niece wants to feel like the coolest kid in 2nd grade? Pastel Pink! Do you want to feel slightly rebellious while still having a feminine touch? Pastel Pink!
The Styles
Natural Curls
We're seeing a massive shift from styles created with heat tools to heatless styles. Natural curls are the only style we've seen that last more than one day. If your hair needs a little TLC, let your natural curls or waves have a moment. Keep it heatless with a diffuser that has an on/off cool shot option.
Bouncy, Voluminous Curls
Influencer aesthetics have hit the masses, and having a polished look(see the following trend) is IN right now. Shiny classic curls are taking over for lived-in beach waves. We're big fans of keeping our look index flexible, so don't completely stray from the lived-in looks, but make a point to add this style to the Rolodex.
Polished Blowout
Blowdryer brushes took over the hair industry in 2022, and we're here for it. Gone are the stressful wash days that either took you way too long or left you feeling not quite like the baddie you are. Products like the BlowBrush are making it easier than ever to feel polished on day one. If you've hesitated to jump on the trend, this is your sign to DO IT!
Hair Artistry
This is one we're incredibly excited about! It's clear (even from this article) that people are so focused on polishing their looks that they've strayed from the fun that comes with styling. Fun doesn't equal messy. Fun hairstyles make you look and make you curious. Have fun testing your styling skills and make art with your hair!
Wet Look
We've seen this look on runways and red carpets, but major publications also expect it to hit the general masses! Stay on the lookout for our tutorial, but expect to create a hair care cocktail of Limitless Universal Spray, TYMELESS Repair and Shine Spray, and SelfieTYME Hairspray to make it last.
Sculptural Braids
An offshoot of hair artistry(see above), sculptural braids and braids, in general, are making their way into everyday looks. Brush up on your skills while watching TV. You want to avoid catching yourself in a pinch, remembering which piece goes where.
Barbie Pony
In large part to the upcoming 2023 release, we're getting the vibe that this is more Margot Robbie-influenced than Ariana. Either way, a silky smooth high pony should be on your list of go-to's for 2023.
Utah Curls
You're either going to love it or hate it. We LOVE it! Utah curls are a new twist on beach waves that give a whole new meaning to low maintenance.
For more tips and hair tutorials, follow us on Facebook, Instagram, YouTube, and Pinterest.
The Holiday Look Book
Read Time: 2 min 40 sec
Every family does the holidays a little differently, some more dressed up, some in full-on matching PJs. No matter which type of party you’re going to (or how many), these styles will elevate your holiday look. Plus, nothing feels better than looking at pictures and remembering how great you looked and felt!
Prep Essentials
#1 Always prep your hair with a strong foundation, especially a thermal protectant. Lucky for you, Limitless Universal Spray gives you ample protection and all the benefits of a texturizer.
#2 Keep a versatile brush around! Brush each section before you curl to separate the hair strands for smoother curls. We typically reach for the Paddle Brush.
Voluminous Blowout
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Nothing screams “Rich Aunt Vibes” like walking into the party with a fluffy, full blowout. Grab the BlowBrush and get started by placing your hair over top of the barrel!
Get the look with the BlowBrush.
Classic Curls
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These curls are the fool-proof go-to! Hold your TYME Iron Pro or TYME Iron Air at a vertical position with a 180° wrist rotation and glide through the length of your hair. Easy and gorgeous sounds good to us. ;)
Get the look with the TYME Iron Pro or TYME Iron Air.
Easy Beach Waves
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Enter the party with a playful energy, thanks to these beach waves! Use your TYME Iron Pro or TYME Iron Air at a vertical angle, and make sure to drop out your ends for a straighter finish. Don’t worry if a piece ends up too curly for your preferences; use the straightening capabilities of the iron, barely close the plates and gently glide over that piece.
Get the look with the TYME Iron Pro Aura or TYME Iron Air Aura.
Casual Texture
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We’re obsessed with this look for a Friendsgiving or Cocktail Party! Use your TYME Iron Pro (with the straightener side) or TYME Iron Air and gently rock the iron back and forth. Use your lower layers as test pieces to get the hang of it!
Get the look with the TYME Iron Pro in Galaxy or the TYME Iron Air in Obsidian.
Undone Waves
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A gorgeous alternative to a simple, straight style! Use the TYME Iron Air to create gentle waves toward the ends of your hair for a sleek, professional look.
Get the look with the TYME Iron Air in Ocean Breeze.
Half Up Looks
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Something about a half-up style gives an instant feel of class. Use a cute hair clip or reach for our favorite Uplift Bands to secure your hair at any of these angles!
Pro-Tip: These styles are perfect for upscaling day two or three curls!
Get the look with Uplift Bands.
Bow Up Do
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Bring a little whimsy back to the holidays! This simple bow tutorial has us channeling our inner child and reaching for something sparkly and a pair of tights to go along with it.
Get the look with the TYME Iron Pro in Aura and Uplift Bands.
Loose Curls
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We’re also adding this to our list of date night looks. This style comes together in 10 minutes with the TYME Iron Pro. Hold the iron in a vertical position while curling, and only turn your wrist halfway. Glide the iron through the ends of your hair with a gentle grip, and you’ll be swooning over the results.
Get the look with the TYME Iron Pro.
Effortless Glam Waves
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Achieving this look is easier than ever with the TYME Iron Pro. While curling, hold the iron at a horizontal angle and use the full rotation of your wrist. This method will result in bigger peaks and valleys and these virally-desire glam waves.
Get the look with the TYME Iron Pro.
Big Curls
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The 90s influence is springing this look back into action! Give your hair a tease at the top, and get started with the TYME Iron Pro! Hold the iron at a 45° angle and rotate your wrist. If you want more defined curls, rotate your wrist more; if you want looser curls, rotate less.
Get the look with the TYME Iron Pro.
For more tips and hair tutorials, follow us on Facebook, Instagram, YouTube, and Pinterest.
Holiday Shopping For The Tricky People On Your Gift List
Consider this holiday shopping guide your “easy button” to getting everyone on your gift list the perfect present. Whether you’re looking to stay under budget, spoil a certain someone, or simplify a routine for a busy woman in your life, this guide has you covered.
For the Person Who Has Everything
Save: Detangler BrushThe TYME Detangler brush is specifically designed for top-tier results on wet or dry hair. While they might have everything, they definitely don't have a detangling brush that works this well.
Simplify: Limitless Universal Spray Limitless is an actual one-size-fits-all product. By maximizing hydrating, this wonder product takes on the role of a thermal protectant, detangler, mousse, gel, hair oil, texturizer, and air dry spray.
Spoil: TYME Iron Pro This 7-in-1 iron is the new face of styling. A simple turn of the wrist is the only technique users need to create stunning curls.
For the City Girl
Save: SelfieTYME HairsprayThis buildable hairspray is ideal for women who want to appear effortless. SelfieTYME has a significant hold without the crunch or stickiness.
Simplify: TYME Iron Pro Limelight This all-in-one styling tool keeps your city girl on trend and looking effortless.
Spoil: TYME Iron Pro + BlowTYMEThis will be a full routine reset for your giftee! The time difference in their styling routine will open up their calendar for even more time to hit the streets.
For the Swiftie
Save: Uplift BandsFolklore-era-worthy, Uplift Bands, are hair ties that double as bracelets.
Simplify: TYME Iron Air - Aura The TYME Iron Air is a beginner-friendly tool that will take the guesswork out of styling so they can spend time searching for easter eggs, not doing their hair.
Spoil: TYME Iron Pro Aura The styling capabilities of the TYME Iron Pro can take your hair on TS’s hair evolution from “Taylor Swift” to “1989” all the way to “Evermore.”
For The Busy Mom
Save: Uplift BandsBetter yet, get her all four packs of hair ties so she can keep a stash in the bathroom…and the car…and the bag…and the kitchen (iykyk)
Simplify: BlowBrush Nothing beats giving the gift of an easier routine. The BlowBrush will make the busy mom in your life feel put together faster than ever, while TYMELESS will keep her hair feeling full and hydrated.
Spoil: New BrushesThe last thing on a busy mom’s mind is when they update their brushes last. Giving them a new set that prioritizes scalp health will make a world of difference.
For The Busy Teen
Save: Uplift BandsThey’re always on the go, so give them a new go-to that lets them seize every moment.
Simplify: Limitless Universal Spray Give them the gift of hair CARE! Limitless is a one-stop-shop wonder product that takes on the role of a thermal protectant, detangler, mousse, gel, hair oil, texturizer, and air dry spray.
Spoil: TYME Iron Air This routine reset is simple and effective. They’ll get to create gorgeous hairstyles that make them feel on top of the world without even thinking about it.
For the Gym Girly
Save: Uplift BandsLet’s put this simply: GYM DAY ESSENTIALS
Simplify: Limitless Universal SprayGive them the gift of hair CARE! Limitless is a one-stop-shop wonder product that takes on the role of a thermal protectant, detangler, mousse, gel, hair oil, texturizer, and air dry spray.
Spoil: BlowBrush This tool will make sweaty hair refreshes a breeze for the fit girl in your life. The faux boar bristles of the BlowBrush are perfect for picking up even the tiniest baby hairs!
For the Hustler
Save: SelfieTYME Hairspray SelfieTYME is our trusted go-to hair spray. Give them a gift they can count on with our brushable hairspray that holds without the crunch.
Simplify: TYME Iron Pro Your busybody friend knows a bit about putting in a little work for significant results. The TYME Iron Pro and her are meant to be.
Spoil: Aura KitYour hustler won’t stop thanking you less than a month into this routine reset. All of TYME's best-selling hair tools will make your hustler a new woman with a lot more time on her hands!
For the Chronically Late Girl
Save: Detangler Brush The faux boar bristles of the Detangler Brush are high performing and still gentle for your friend who is a little behind. Speed up her styling process with a brush that gets things done faster.
Simplify:Limitless Universal SprayGive them the gift of hair CARE! Limitless is a one-stop-shop wonder product that takes on the role of a thermal protectant, detangler, mousse, gel, hair oil, texturizer, and air dry spray.
Spoil: TYME Iron ProMake her routine as simple and quick as heat protection, brush, and curl. While she still might be late, you’ll know you got her there a little faster.
For the Trendy Girl
Save: Uplift BandsGift her a kit that will put her ahead of the pack. 2023 is all about functional beauty, and nothing screams that more than hair ties that actually double as bracelets.
Simplify: BlowBrushMake her wash day routine e a s y with the BlowBrush. She’ll be able to go from robe to ready in minutes with the styling power of the BlowBrush.
Spoil: TYME Iron Pro Instead of gifting her the newest one-trick-pony styling tool, give her the tool that keeps evolving with her.
For the Pre-Teen who is just getting starting
Save: Uplift BandsLet her hair care journey be easy and FUN! Uplift bands come in various color packs so she can match her hair tie to her mood.
Simplify: Limitless Universal SprayGive them the gift of hair CARE! Limitless is a one-stop-shop wonder product that takes on the role of a thermal protectant, detangler, mousse, gel, hair oil, texturizer, and air dry spray.
Spoil: TYME Iron Air This kit is a beginner’s dream. Make sure they start styling with products that are safe for their hair, easy to use, and effective. You’ll be gifting them unmatched confidence.
For more tips and hair tutorials, follow us on Facebook, Instagram, YouTube, and Pinterest.
Meet the Limitless Potential
Read Time: 1 min 22 sec
While searching for the core products to make your hair care routine easier and faster, we discovered something life-changing: Limitless Universal Spray.
We've designed a wonder product by prioritizing max hydration and combining the hold of an everyday gel or mousse. "People spend so much time, energy, and money trying to find the right combination of products that work for them and their hair needs," TYME CEO Jacynda Smith said. "I cannot even begin to tell you how many half-used bottles I had in my cabinet that only addressed one hair challenge AND had competing fragrances."Limitless Universal Spray started as what we thought would be a high-performing thermal protectant, but after various trials, we discovered it is capable of so much more. Limitless functions as and can replace your:
Thermal Protectant
Mousse and Gel
Detangler
Shine Spray
Texturizer
Air Dry Spray
Limitless is a wet and dry-use product designed to take you from one wash day to the next. Users can apply Limitless on toweled dried hair before blowdrying and after blowdrying to lock in moisture or prep hair for additional heat use. On non-wash days users are encouraged to use Limitless to revive curls, refine smoothed hair, or add an extra dose of moisture to their ends. "As a stylist, I wanted a product that gave you the ability to control your hair without weighing it down. Something that could be used for different purposes and would work for all hair types while keeping the hair healthy and moisturized," Jacynda said. "Whether I'm on day one or day seven of my style, Limitless is always my go-to product."
Limitless is intended to be shaken before use to reveal a golden liquid. The formula is best applied when sprayed into the user's hands, spread evenly, or directly applied to hair. The amount of Limitless each user needs to create their desired look will vary based on hair texture, body, and length.
To see a full tutorial and read more about Limitless Universal Spray, head to this page.
These Products Will Elevate Your Everyday Hairstyle
Read Time: 1 min 47 sec
Introducing the TYME collection - take your favorite everyday looks to the next level with these essential tools designed for easier routines and even better results.
The Iconic 90s Blowout
If blowouts are in your catalog of staple looks, you've found the right article. The TYME BlowBrush has been changing the styling routines of women across the US. The easy-to-use tool is designed with two flat sides and two curved to keep your styling options endless.
Endless Curls
We found the only thing that can make your go-to curls better...getting them faster. The TYME Iron Pro is designed to work FAST. Mastering your favorite curls with the Pro is an easy four-step process: thumb behind the light, place your hair in the TYME Iron Pro, rotate the iron and glide through your hair.
The Easiest Everyday Curl
We call the TYME Iron Air a breath of fresh h(air) for a reason. This powerful little heat tool uses cool-air fans to immediately set your curls into place. If you're looking for a simple, everyday, go-to curl, you'll get it with the TYME Iron Air.
Beach Wave Blowout
The bowl shape of the BlowTYME diffuser is the ideal shape to create faux beach waves on wavy or even not-so-wavy hair. The best part? No scrunching required. Let the finger-like prongs do all the hard work for you, while you reap all the beachy benefits.
The Cali Waves
Cali Waves are that essential combination of seemingly lived-in curls and borderline glamour waves. This style of curl is perfect for sitting in the backyard in your favorite matching set or dressing to the nines for a night out. You won't go back to another curl after perfecting these with the TYME Iron Pro.
Your Natural Curls
Natural curls are the queenpin of the hair world. Keep your natural shine and luster with the ionic tech of the BlowTYME hair dryer. The variety of heat settings also gives you the rare opportunity to diffuse your curls on a heatless setting for even healthier curls on wash day.
Perfectly Straight
In addition to creating endless curls, the TYME Iron Pro is a pro when it comes to straightening. The angle in the iron allows the titanium plates to gently meet with light pressure, unlike traditional straighteners.
For more tips and hair tutorials, follow us on Facebook, Instagram, YouTube, and Pinterest. Shop TYME hair styling products designed to hydrate, protect, and style your hair.
TYME's Dedication To Authentic Beauty
Our company’s focus is 50% on creating and finding more accessible solutions for your everyday and 50% on re-enforcing authentic beauty. While we’re positive our hair care line, revolutionary heat tools, and luxurious brushes are simple, effective tools, we have not been communicating our approach to real, authentic beauty quite enough.
We want to make sure you’re honoring the little girl who used to love looking in the mirror. The little girl that looked at the bathroom as a playground with makeup and hair tools as an opportunity to explore. The little girl that loved the way she looked.
You deserved it then and you definitely deserve it now.
For decades, we’ve all been sold the idea that silky smooth hair is the definition of beauty. We’re not buying in. Hair is as unique as the head it grows from. Hair looks different on everyone, and the results of products and tools look different, too. We are dedicated to showing our audience those results. We encourage you to join us on this journey to bringing a new standard of beauty to light.
#1 - We let true beauty shine.
Every TYME-produced video and image doesn’t get retouched. We don’t spend time photoshopping stray hairs and adding volume to hair that doesn’t exist. We’re showing you real people and how our products react with their hair.
#2 - We’re showing REAL results.
We’ve built a line of products designed to give you the number one key to gorgeous hair no matter your hair type…hydration. Hydrated hair is healthier, holds heat-treated styles better, and always looks shiny.
While we have a select few models who we regularly work with that we consider “TYME Iron Experts,” the rest have either been taught on-site or have participated in our HangTYME sessions, which are publicly available to everyone. We will always show you their real results.
#3 - We’re finding solutions, not adding more to your to-do list.
Trending aesthetics and hairstyles are constantly changing. Instead of adding a new tool to our catalog with every new trend, we’re showing you how to create those new looks with the tools you already have.
#4 - We’re keeping the conversation going.
Through our social channels and private Facebook group, Beauty Redefined, we are constantly engaging with our followers to not only make sure we’re best serving you, but to also share the incredible shift that happens when you’re able to stop worrying about what you look like and get to start focusing on how you feel.
Join us on this journey to authentic beauty and don’t buy into unrealistic beauty standards just because they’ve been sold to you.
Calling All TYME Super Fans!
Read Time: 57 sec
We are incredibly excited to announce our brand new affiliate program. We are giving you - the real-life people who use our products - a chance to share them with your friends and family and get paid for it!
Every individual accepted into our program will receive their own unique TYME URLs that their friends and family can shop through. You will be able to create a unique link to whatever TYME product you want and make a percentage of each purchase made through your link! Unlike an ambassador program; you'll get paid for every purchase made through your link!
Whether you're excited about the incredible curls you have already mastered with the TYME Iron Pro or obsessing over Upstaged's seemingly magical uses, you can now shout it from the rooftops. We've been working hard to implement this program because we know that you, the everyday women who use our products to make their mornings go a little bit quicker, or maybe so they can keep up with the hustle of life, are the ones who make a difference in our company.
Thank you for all your hard work, the time you took learning our iron, and for all the women you've shared our brand with already.
Sign up and find all the juicy details here.
For more tips and hair tutorials, follow us on Facebook, Instagram, YouTube, and Pinterest.
5 Step "Lazy Girl" Hair Care Routine
Read Time: 4 min 35 sec
There has never been a better time to be a "lazy girl." Social media is giving us constant access to daily life hacks, and none are lacking when it comes to beauty and fashion. With all the influencers out there trying and promoting new products, we barely even have to look anymore. So we're throwing ourselves out there (don't say we never tried;) as the ultimate hot girl/lazy girl hack.
If you're wondering how to make your hair look good with minimal effort, you've found yourself in the right place. There are ways to make the process a little quicker, a little easier, and last even longer, cutting your styling time in half! This is THE lazy girl hair care routine.
Meet the 'A Team'
Limitless Universal SprayWe call this liquid gold, and we mean it. This super-formula takes on the jobs of your thermal protectant, hair oil, masks, mousse, detangler, AND a texturizer. If you think it's too good to be true, we're about to change your life.
BigTYME Root Lift Powder Our spray powder gives sky-high lift, grip, and volume. It's the perfect product to elevate your face-framing pieces and provide an added boost to the crown of your head.
SelfieTYME Hairspray a.k.a. our secret ingredient in long-lasting styles. SelfieTYME Hairspray has copolymers, anti-humidifiers, and collagen to lock your styles in place while maintaining a brushable texture.
TYMELESS Repair and Shine When we were formulating our line, we wanted to take the same concept of "anti-aging" and apply it to hair care. Day in and day out, we expose our hair to heat and stressors; TYMELESS works to combat all those little moments of wear and tear. Using Baobab Tree Extract, TYMELESS works to thicken the hair cuticle, making it less susceptible to damage.
The lazy girl's weekly hair care routine
*or wash day routine, depending on how often you wash*
Step One: Shampoo and Condition Pro tip for all the lazy girls out there, brush your hair BEFORE you get in the shower to avoid the ever-dreaded drain clog. It is usual for strands to find their way to the bottom of the shower, but brushing beforehand makes it even easier.
Wash with a moisture-focused shampoo that is paraben-free. After lathering up, let your shampoo sit for a few minutes to work its magic. Rinse thoroughly and squeeze as much excess water out of your hair as possible, so your conditioner can truly do its job.
Pro-Tip: A well-conditioned scalp prevents your scalp from overproducing oil, allowing you to go longer between washes.
Step Two: Protect While your hair is still 50% wet, apply your thermal protectant. It will then dry into your cuticles, protecting your hair for even longer and allowing your styles to last longer.
Step Three: Dry Your method of drying is your method. If you're an air dryer, here are a few tips to get the most out of that experience. If you have curly hair and like to dry it with your diffuser, our BlowTYME Hair Dryer comes complete with both a diffuser and concentrator. But for the girlies who love a sleek blowout, we just saved you a TON of time with the BlowBrush.
Step Four: Protect Again Whether it's been four days since you blow-dried your hair or you literally just got done, apply more thermal protectant to your hair. Think of it as sunscreen for your hair. Once that heat exposure happens, you have to keep re-applying. Thermal protectants like Limitless Universal Spray have mild styling agents that protect your hair during heat exposure and help lock those styles in, too.
Step Five: Style Let us introduce you to the two ultimate lazy girl hacks: TYME Iron Pro and TYME Iron Air. These irons are designed to make your styling process faster and use technology to make those styles last longer. Find out which iron best suits your lifestyle here.
Lazy girl pro-tip: We're not judging our curls or messing with our curls until the very last strand is curled and cooled. Only then are we brushing through them and deciding which to touch up.
Additional Steps for when you're feeling a little *extra*Refine Now that your hair is fully curled, take time to do any touch-ups and make sure your hair is sitting just the way you like. Adding a touch of volume with a root lift powder like BigTYME can make a huge difference in how you feel about your look. BigTYME provides that subtle grip to keep face-framing pieces sitting exactly how we want them to.
Secure Hairspray can be left entirely out of a hairstyle, or it can make a style. Buildable hairsprays like SelfieTYME can hold styles in place for days or serve as a touchable soft tool to calm stray hairs. Pro Tip: Our entire TYME collection uses the same scent notes. Add a spritz of our hairspray on those questionable days to cover the fact that maybe you should have washed today. ;)
Regenerate Lazy girls don't have time for multiple hair masks a week or haircuts every six weeks. So we created a product to help repair your hair after heat exposure.* TYMELESS is basically like an anti-aging serum for your hair. It works to build up the hair follicle, so it is less susceptible to heat damage and has more area to hold onto moisture.
*Can you tell that we're genuinely concerned about how much heat you apply to your hair?
Ideal Week of Lazy Girl Hairstyles
Wednesday Wash Day + Dry Day
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Thursday Rock your fresh blowout or bouncy natural curls.
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Friday Add a little life to your day two hair with a half-updo, or add a claw clip.
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Saturday Style your hair today and take the five easy steps above to make them last.
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Sunday Brush through last night's curls and use the twirling method to add a little life to your day two curls. Pop in a few "pick me up" curls if you need a little more wave.
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Monday Start your work week easy with an easy up-do that is complemented by the day three waves like a voluminous ponytail.
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Tuesday Opt for a minimalist bun to keep things casual until tomorrow's wash day.
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Wednesday Repeat!
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